What we do

Concept Origination

‘Concept Origination’ refers to the process of generating new ideas, theories, or principles, often with the goal of addressing a specific problem or need.

The creative and intellectual act of conceiving a novel concept or identifying a unique approach to a particular issue is vital. Concept origination can occur in various domains, such as science, technology, art, business, and more, and it often involves critical thinking, imagination, and the ability to connect disparate items of information in innovative ways. 

For energy transition, concept origination involves:

  • Appropriateness of ideas, technologies, strategies and risk assessment.
  • Creativity and critical thinking to address the challenges of transitioning.
  • Technical readiness aligned with commercial viability.
  • Transition pathway design even with technological innovation.
  • CCUS Hub strategies to accelerate transition activities emissions mitigation.